Process map that says goal, actor, impact, and deliverable
Best Practices
May 3, 2024

The Art of Impact Mapping: 4 Steps to Create Your Own Map

Understand the role of impact mapping in successful product development.

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Courtney Burry
Vice President of Product, Partner, and Customer Marketing, Amplitude

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Courtney Burry
Vice President of Product, Partner, and Customer Marketing, Amplitude
Acquisition Playbook: Mastering Customer Acquisition Strategy
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude
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Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.

Featured Contributors

Learn about analytics, product, and more from industry experts.

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Adam Greco
Product Evangelist, Amplitude
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Julia Dillon
Senior Product Marketing Manager, Amplitude
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Ibrahim Bashir
VP of Product, Amplitude
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Phil Burch
Group Product Marketing Manager, Amplitude